Privacy Policy | AK Leads

1. Introduction

AK Leads ("Company," "we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our lead generation, live transfer, and inbound call services for home improvement businesses.

Please read this policy carefully. If you disagree with its terms, please discontinue use of our services.

2. Information We Collect

We may collect the following categories of information:

Personal Identification Information: Name, email address, phone number, mailing address, and business information you provide when filling out forms or contacting us.
Business Information: Company name, trade/industry, service area, and budget information provided when requesting leads.
Usage Data: IP address, browser type, operating system, pages visited, time spent on pages, and referring URLs collected automatically when you use our website.
Communication Data: Records of calls, emails, and messages exchanged with our team.
Lead Data: Consumer contact information, service requests, and project details submitted by homeowners seeking home improvement services.

3. How We Use Your Information

We use the information we collect for the following purposes:

To provide, operate, and improve our lead generation, live transfer, and inbound call services.
To match homeowner leads with qualified home improvement contractors.
To process transactions and send related information including purchase confirmations and invoices.
To send administrative information such as updates, security alerts, and support messages.
To respond to your comments, questions, and customer service requests.
To send promotional communications (you may opt out at any time).
To monitor and analyze trends and usage to improve our website and services.
To comply with legal and regulatory obligations.
To detect, investigate, and prevent fraudulent transactions and other illegal activities.

4. TCPA Compliance

AK Leads takes Telephone Consumer Protection Act (TCPA) compliance seriously. All leads and contacts generated through our platform have provided prior express written consent to receive calls and texts from home improvement businesses. We maintain consent records and do not contact consumers who have opted out or who are on the National Do Not Call Registry unless they have provided express consent.

If you are a consumer who wishes to opt out of communications, please contact us at optout@akleads.com or call our opt-out line.

5. How We Share Your Information

We may share your information in the following circumstances:

With Service Contractors: Homeowner lead information is shared with qualifying home improvement contractors who have subscribed to our services in the relevant trade and geography.
With Service Providers: We may share data with vendors who perform services on our behalf (hosting, analytics, CRM, payment processing, etc.).
Business Transfers: In connection with a merger, sale, or acquisition, your information may be transferred as a business asset.
Legal Requirements: We may disclose information where required by law, court order, or governmental authority.
Consent: We may share your information for any other purpose with your consent.

We do not sell your personal information to unaffiliated third parties for their own marketing purposes.

6. Cookies and Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to collect usage information and improve our services. You can control cookie settings through your browser settings. Disabling cookies may affect the functionality of certain features on our website.

We may use analytics services such as Google Analytics to help understand how our website is used. These services may collect information about your use of our website.

7. Data Security

We implement industry-standard technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include SSL/TLS encryption, access controls, and regular security assessments.

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.

8. Data Retention

We retain personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce agreements. Lead data is typically retained for up to 24 months. You may request deletion of your personal data by contacting us as described below.

9. Your Rights and Choices

Depending on your location, you may have the following rights:

Access: Request access to the personal information we hold about you.
Correction: Request correction of inaccurate or incomplete information.
Deletion: Request deletion of your personal information in certain circumstances.
Opt-Out: Opt out of marketing communications at any time by clicking "unsubscribe" in emails or contacting us.
Data Portability: Request a copy of your information in a portable format where technically feasible.
California Residents: California residents have additional rights under the CCPA, including the right to know, delete, and opt out of the sale of personal information. To exercise these rights, contact us at the address below.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to read the privacy policies of any website you visit.

11. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If we learn we have collected personal information from a minor, we will delete it promptly.

12. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes by posting the updated policy on this page with a revised "Last Updated" date. Your continued use of our services after any changes constitutes acceptance of the updated policy.

13. Contact Us

If you have questions, concerns, or requests related to this Privacy Policy, please contact us:

AK Leads
Email: privacy@akleads.com
Phone: (800) AK-LEADS
Hours: Monday–Friday, 8am–8pm EST